Get people showing up to your sales calls like they’re going to a birthday party.
YOU CAN—WHEN YOU FIRST IDENTIFY THE ONE BELIEF PEOPLE NEED TO HAVE TO MOVE FORWARD WITH YOU.
It’s kelly parkinson!
I’m excellent at selling hard-to-explain services.
Love from past partners & clients
“She nailed it. It’s exactly what we need to say and how we need to say it.”
“She offers a perspective that’s more than words on a page–she thinks about the big picture. She’s also very easy to work with, always meets her commitments, and brings new and challenging ideas to every project.
“Recently, I asked Kelly to help articulate my firm’s brand and everything we offer in a way that was authentic, that sounded like me. Kelly wrote the whole site as well as much of the positioning content for it.
“She nailed it. It’s exactly what we need to say and how we need to say it. I don’t think anyone could have done a better job. The feedback we’ve gotten from customers and clients has been clear: Her writing really hit the mark and captured our brand.”
Jennifer Benz, Chief Strategist and Founder, Benz Communications
“She has a way of connecting with people that few possess.”
If you could only work with a few select people in the world, Kelly Parkinson should be one of them. She has a way of connecting with people that few possess. On the surface, she looks utterly harmless, but once you talk with her on the phone for 5 minutes, you realize that you are in the presence of greatness. Working with Kelly is like being led through rarely-trodden mountain pathways with a guide that knows everything yet doesn’t rub her knowledge in your face. You know you’re going to come through with way more than just your survival.”
Sarah Avenir
“45% improvement.”
“Kelly came to us very highly recommended from referrals we trusted. She knew our space (independent professionals) and its players as well as anyone we had ever come across. She had a unique ability to turn our marketing lingo into very readable, concise web content. And most importantly, we liked her personally. Looking at traffic views of the pages Kelly crafted, we saw a 45% improvement in the number of visitors who eventually signed up for our service (Mavenlink’s key conversion event). Something we didn’t expect going in, but that turned out to be extremely valuable, was getting insights and tips that enabled the Mavenlink team to write better content. The classic “teach a team to fish” was extremely important for our company. So was the persuasive messaging Kelly created, which still gets regularly referred to 8 months later.”
Sean Crafts, Mavenlink Co-Founder, VP Marketing & Community
“The solar industry has a hard time communicating benefits.”
“The average person doesn’t see the benefits. What people really care about is how much money they’ll save and how it works. We need good people to help us communicate.
“Kelly’s method was to immerse herself in our industry and in the marketing materials. She came up with some ideas for new marketing programs for our company. And she became a true partner in developing the marketing materials themselves—rather than just doing her one part of it. Her ideas were genuinely helpful, and she was easy to work with.”
Marketing Manager, Solar Industry
“Your copy performed well. I believe we got 300 sign ups for webinars.”
VP of Marketing for Realtor.com
“She is able to weave together a story and then apply that story consistently across all the different deliverables.”
“Kelly was the answer to my prayers. I was surprised at how quickly she could assimilate information. I have thrown her into a number of client engagements where she’s had to understand very technical projects, and she’s done it in a heartbeat. Also, she is able to weave together a story and then apply that story consistently across all the different deliverables: a web site, data sheet, corporate presentation, an online demo. Once the stuff is in her head, she runs with it, and quickly. My clients are really happy, they love her. Kelly is wonderfully flexible. Love her, love her.”
Laura Lowell, Marketing Consultant, Impact Marketing Group
